The problem
SEO tools and agencies need affordable, programmatic search data
What they do
APIs for SEO data: SERPs, keywords, backlinks and on-page data
Traction ~3,500+ customers; ~$3.2M revenue (GetLatka estimate)
Hiring trend
- Headcount
- ~29-32
No public job board found
Funding
- Stage
- Bootstrapped
- Hiring0No public job board count on file
- Funding recency0Bootstrapped: no round date on file, so no recency points
- Traction+0.75Some growth: ~3,500+ customers; ~$3.2M revenue (GetLatka estimate)
- Red flags0None found in the last 24 months
- Total0.750 + 0 + 0.75 − 0 = 0.75 → Warm-up (under 1.5)
Distance (10K) is a separate read on how long the lead can last. It doesn't change the score.
Distance
10K · edge: learns from use
Niche, bootstrapped SEO data supplier that depends on scraping Google, which is suing scrapers like SerpApi.
Sources: DataForSEO homepage (750+ partners, data figures) ↗ · Search Engine Journal: Google files DMCA suit targeting SerpApi (Dec 2025) ↗
Open ops roles
No ops roles open right now
Last checked Oct 13, 2026