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Well Run profileThe Well Run 100 · #20 of 720

Position 20

Hightouch

Composable CDP and AI agents that turn warehouse customer data into marketing campaigns and ads

Pace
3:30/kmSprint5.5
Distance
Distance Half.
Open ops roles
4
Last week
—
Move
New
Peak
#20
Weeks in the 100
1
The Chart →
Rank and score over time
Board rank
#10#20#30#20Oct 25
Pace score
02465.5Oct 25

One point per Sunday re-rank, tracking since Oct 25. The lines fill in week by week.

Hightouch runs in the Sprint lane (3:30/km): 20 of 89. Further right = more momentum. No competitors on the board yet, so it runs alone.

Also competes with: Twilio Segment, Salesforce Data Cloud, Adobe Real-Time CDP, Braze, Census (Fivetran)

Revenue estimate
$100M ARRcompany-stated · as of Apr 2026 sacra.com ↗
Total raised
$322.4Msee rounds ↓
Headcount
~380-660as of Apr-Oct 2026 techcrunch.com ↗
Founded
2019
HQ
San Francisco, CA

Leadership

The problem

Marketers can't use their own customer data or ship personalized campaigns without waiting on data engineers

What they do

Composable CDP and AI agents that turn warehouse customer data into marketing campaigns and ads

Traction $100M ARR in Apr 2026, up from $85M end-2025; grew >100% in each of past two years

Hiring trend

Open roles
88
Ops roles
4
Headcount
~380-660

Headcount ~250 (Sep 2025) → ~380 (Apr 2026, TechCrunch) → ~658 on LinkedIn; 88 open roles

Hiring in

  • New York
  • San Francisco
  • Denver
  • Remote (North America)
  • Remote (Europe)

Funding

Last round
$150M
Stage
Series D
Date
Apr 2026

Led by Goldman Sachs Alternatives, Bain Capital Ventures

Distance

Half · edge: hard to leave

Gartner MQ and IDC MarketScape CDP Leader with broad enterprise adoption and an AI agent layer on top of customers' warehouses; still competes with Salesforce Data Cloud, Adobe and Twilio Segment, and is not profitable by design through 2027.

Sources: TechCrunch: Hightouch reaches $100M ARR (Apr 2026) ↗ · Hightouch: Raising $150M at $2.75B (Apr 2026) ↗ · WSJ: Goldman Sachs and Bain lead investment; no profit target this year or next (Apr 2026) ↗

Last checked Oct 25, 2026

News timeline

  1. Oct 2026Acquires Strata, an AI no-code integration startup hightouch.com ↗
  2. Apr 2026Raises $150M Series D at $2.75B led by Goldman Sachs Alternatives and Bain Capital Ventures hightouch.com ↗
  3. Apr 2026Reaches $100M ARR on AI marketing tools; ~380 employees techcrunch.com ↗
  4. Sep 2025Opens NYC office, adds leadership; 250+ employees businesswire.com ↗

Funding historyTotal raised $322.4M

  1. Apr 2026Series D$150Mat $2.75BLed by Goldman Sachs Alternatives, Bain Capital Ventures hightouch.com ↗
  2. Jul 2025StrategicLed by Capital One Ventures, Snowflake app.dealroom.co ↗
  3. Feb 2025Series C$80Mat $1.2BLed by Sapphire Ventures techcrunch.com ↗
  4. Jul 2023Series B extension$38Mat $615Mapp.dealroom.co ↗
  5. Nov 2021Series B$40Mat $450MLed by ICONIQ Growth app.dealroom.co ↗
  6. Jul 2021Series A$12.1MLed by Amplify Partners app.dealroom.co ↗
  7. Dec 2020Seed$2.1MLed by Afore Capital app.dealroom.co ↗
  8. Dec 2019Seed$125KLed by Y Combinator app.dealroom.co ↗

Profile facts checked Oct 24, 2026. Every fact links to its public source.

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