The problem
B2B marketers can't easily find trusted niche creators, run sponsorships at scale, or pay and measure them in one place
What they do
Marketplace and AI agent for B2B brands to find, book and pay creators
Traction Company says revenue up 13x YoY and profitable; ~$3M revenue (est.); 150+ brands
Hiring trend
- Open roles
- 10
- Ops roles
- 3
- Headcount
- ~15-30
Headcount ~13 → ~19 YoY (Revelio, Q1 2026); 10 open roles, all posted Jul–Sep 2026 after the A (from ~1 a year earlier)
Hiring in
- New York
- São Paulo
- Berlin
- Remote
Latest news
Jul 2026
Raised $15M Series A led by Insight Partners; opening New York and São Paulo offices ↗Funding
- Last round
- $15M
- Stage
- Series A
- Date
- Jul 2026
Led by Insight Partners
- Hiring+1.510 open roles on the live job board (10–29 roles = +1.5)
- Funding recency+1.5Series A · $15M, Jul 2026 (3 months ago): 6 months or less = +1.5
- Traction+0.75Some growth: Company says revenue up 13x YoY and profitable; ~$3M revenue (est.); 150+ brands
- Red flags0None found in the last 24 months
- Total3.751.5 + 1.5 + 0.75 − 0 = 3.75 → Warm-up
Seed rule: a Series A of $15M or less without strong traction starts in Warm-up whatever the score (Tempo by score alone).
Distance (10K) is a separate read on how long the lead can last. It doesn't change the score.
Distance
10K · edge: grows with users
Two-sided creator marketplace with real logos (Figma, Replit, ElevenLabs) but a small base, and channel owners now do the same job directly: LinkedIn's 0%-commission Creator Marketplace and Substack sponsorships (Jun 2026), plus beehiiv's larger ad network.
Sources: ProofStory: Passionfroot Series A assessment, LinkedIn/Substack/beehiiv competition (Jul 2026) ↗ · TechCrunch: Passionfroot raises $15M Series A (Jul 2026) ↗
Last checked Oct 25, 2026