The problem
People and developers are locked into social platforms one owner controls, with no say over feeds or data
What they do
Decentralized social network (Bluesky app) built on the open AT Protocol
Traction Registered users 25.9M → 41.2M in 2025 (+60%), ~46M now; mobile MAU down 27% YoY; revenue under $1M
Hiring trend
- Open roles
- 6
- Headcount
- ~50
Team 42 (Mar 2026) → ~50 (Aug 2026) per CEO; Revelio ~71, +6.5% YoY; 6 open roles, all remote
Latest news
Jul 2026
Toni Schneider named permanent CEO after four months as interim; founder Jay Graber now CIO ↗Funding
- Last round
- $100M
- Stage
- Series B
- Date
- Apr 2025
Led by Bain Capital Crypto
- Hiring+16 open roles on the live job board (3–9 roles = +1)
- Funding recency+1Series B · $100M, Apr 2025 (18 months ago): 12–24 months = +0.5, $100M+ round +0.5
- Traction+0.75Some growth: Registered users 25.9M → 41.2M in 2025 (+60%), ~46M now; mobile MAU down 27% YoY; revenue under $1M
- Red flags−11 significant flag in the last 24 months, −1 eachShrinking core usage: mobile MAU 10.4M in Jun 2026, down 27% YoY and ~52% from the Q4 2024 peak; DAU down ~26% YoY (Similarweb). Founder-CEO Jay Graber stepped down Mar 2026 (stayed as Chief Innovation Officer); noted, not deducted.TechCrunch: Bluesky's active user base is shrinking (Aug 2026) ↗ · Reuters: Bluesky CEO Jay Graber steps down (Mar 2026) ↗
- Total1.751 + 1 + 0.75 − 1 = 1.75 → Steady (1.5–3.49)
Distance (10K) is a separate read on how long the lead can last. It doesn't change the score.
Distance
10K · edge: grows with users
Distant follower to X (~302M MAU) and Threads (147M DAU, growing) with app usage roughly halved since its 2024 peak and no business model yet; the open AT Protocol ecosystem (~1,000 daily active apps) is the long-term bet.
Sources: TechCrunch: Bluesky's active user base is shrinking (Aug 2026) ↗ · Bluesky blog: $100M Series B (Mar 2026) ↗
Watch-outs
Shrinking core usage: mobile MAU 10.4M in Jun 2026, down 27% YoY and ~52% from the Q4 2024 peak; DAU down ~26% YoY (Similarweb). Founder-CEO Jay Graber stepped down Mar 2026 (stayed as Chief Innovation Officer); noted, not deducted.
Sources: TechCrunch: Bluesky's active user base is shrinking (Aug 2026) ↗ · Reuters: Bluesky CEO Jay Graber steps down (Mar 2026) ↗
Open ops roles
No ops roles open right now
Last checked Oct 25, 2026
