The problem
Fast-growing online brands need cash for inventory and ads, but banks are slow and equity is dilutive
What they do
Revenue-based working capital advances and AI analytics for ecommerce and consumer brands
Traction $100M+ annual revenue (FY2024 €95.2M, +50%); $6B+ deployed since 2020
Hiring trend
- Open roles
- 16
- Ops roles
- 1
- Headcount
- ~445
Flat: ~449 staff Q1 2026, -0.8% YoY (Revelio), after 40% layoff Nov 2022 and ~20 cuts Jul 2023; 16 open roles
Hiring in
- Dublin
- London
- Charlotte
- Remote (Europe)
Latest news
Sep 2026
Secured $50M corporate debt facility from Trinity Capital, after $1.5B Fortress forward-flow deal ↗Glassdoor
3.7 ★ 185 reviews ↗Funding
- Last round
- $35M
- Stage
- Series B
- Date
- Jun 2025
Led by Balderton Capital (B extension); DST Global, QED Investors (Series B)
- Hiring+1.516 open roles on the live job board (10–29 roles = +1.5)
- Funding recency+0.5Series B · $35M, Jun 2025 (16 months ago): 12–24 months = +0.5
- Traction+0.75Some growth: $100M+ annual revenue (FY2024 €95.2M, +50%); $6B+ deployed since 2020
- Red flags−11 significant flag in the last 24 months, −1 eachLarge credit loss: Amazon seller Silicon Valley Commerce defaulted Aug 2024 on ~$36M of advances, driving a €48M FY2024 loss (reported Dec 2025); funding partner Neuberger Berman sued Wayflyer in Aug 2025 for ~$15.9M alleging adverse selection (case discontinued with prejudice in 2026).Sunday Times: Wayflyer 50% revenue growth but €48M loss on isolated customer default (Dec 2025) ↗ · UniCourt: NB Alternatives Advisers v. Wayflyer Advances, NY Supreme Court (filed Aug 2025) ↗ · Wikipedia: Wayflyer FY2024 €48M loss, revenue +50% to €95.2M ↗
- Total1.751.5 + 0.5 + 0.75 − 1 = 1.75 → Steady (1.5–3.49)
Distance (10K) is a separate read on how long the lead can last. It doesn't change the score.
Distance
10K · edge: learns from use
Leading independent ecommerce revenue-based lender ($6B+ deployed since 2020), but platform lenders like Shopify Capital ($4.2B originated in 2025 alone) sell the same product to the same merchants using data Wayflyer must connect to; a single-borrower default caused a €48M loss.
Sources: Cobalt Intelligence: Shopify Capital originated $4.2B in 2025 (Mar 2026) ↗ · Wayflyer: $250M ATLAS SP facility, $100M+ revenue, $6B deployed (Feb 2026) ↗
Watch-outs
Large credit loss: Amazon seller Silicon Valley Commerce defaulted Aug 2024 on ~$36M of advances, driving a €48M FY2024 loss (reported Dec 2025); funding partner Neuberger Berman sued Wayflyer in Aug 2025 for ~$15.9M alleging adverse selection (case discontinued with prejudice in 2026).
Sources: Sunday Times: Wayflyer 50% revenue growth but €48M loss on isolated customer default (Dec 2025) ↗ · UniCourt: NB Alternatives Advisers v. Wayflyer Advances, NY Supreme Court (filed Aug 2025) ↗ · Wikipedia: Wayflyer FY2024 €48M loss, revenue +50% to €95.2M ↗
Open ops roles · 1
Last checked Oct 25, 2026