Phia's website preview

Well Run profileThe Chase Pack · #655 of 720

Position 655

Phia

AI shopping browser extension that compares prices across new and resale sites

Pace
6:00/kmWarm-up0.5
Distance
Distance 10K.
Open ops roles
—
Last week
#550
Move
▼ 105
Peak
#550
Weeks in the 100
0
The Chart →
Rank and score over time
Board rank
#540#589#637#550Oct 18#627Oct 25
Pace score
02460.5Oct 180.5Oct 25

One point per Sunday re-rank, tracking since Oct 18. The lines fill in week by week.

Phia runs in the Warm-up lane (6:00/km): 93 of 94. Further right = more momentum. No competitors on the board yet, so it runs alone.
Total raised
$43M+see rounds ↓
Founded
2023
HQ
New York, NY

Leadership

The problem

Shoppers overpay because they can't compare prices across thousands of stores

What they do

AI shopping browser extension that compares prices across new and resale sites

Traction 1.5M users; daily revenue reportedly fell from ~$80K to $10-28K after features were disabled

Hiring trend

Open roles
1
Headcount
~70

~70 staff at Q2 2026 (Harmonic); careers page only invites pitches

Hiring in

  • New York

Funding

Last round
$35M
Stage
Series A
Date
Jan 2026

Led by Notable Capital

Distance

10K

Revenue fell sharply after a cookie-stuffing scandal forced it to disable features.

Sources: Quartz: Phia cookie stuffing (Aug 2026) ↗

Watch-outs

Cookie-stuffing scandal (Jul-Aug 2026): suspended by Impact.com, refunds to retailers; Bloomberg says ~51% of credited sales were misattributed

Sources: TechCrunch, Jul 2026: Phia accused of cookie stuffing ↗ · Fortune, Aug 2026: founders knew ↗

Open ops roles

No ops roles open right now

Last checked Oct 25, 2026

Funding historyTotal raised $43M+

  1. Jan 2026Series A$35Mat $185MLed by Notable Capital techcrunch.com ↗
  2. Sep 2025Seed$8MLed by Kleiner Perkins fortune.com ↗

Profile facts checked Oct 19, 2026. Every fact links to its public source.

Keep going

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