The problem
Residents fight clunky 2000s-era portals to book courts and camps; city rec staff drown in manual busywork
What they do
Registration, court booking, memberships and AI admin software for parks and rec departments
Traction 100+ cities in 30+ states (company), up from 50 communities in 12 states Sep 2025
Hiring trend
- Open roles
- 10
- Ops roles
- 2
- Headcount
- ~40 (company, Aug 2026); ~79 on LinkedIn
LinkedIn headcount ~79, +36% YoY; 10 open roles (Ashby), Head of Revenue hired Jun 2026
Hiring in
- San Francisco
- Remote
Glassdoor
1.0 ★ 1 reviews ↗Funding
- Last round
- $11M
- Stage
- Series A
- Date
- Sep 2025
Led by Crosslink Capital (A); NFX (seed)
- Hiring+1.510 open roles on the live job board (10–29 roles = +1.5)
- Funding recency+0.5Series A · $11M, Sep 2025 (13 months ago): 12–24 months = +0.5
- Traction+0.75Some growth: 100+ cities in 30+ states (company), up from 50 communities in 12 states Sep 2025
- Red flags0None found in the last 24 months
- Total2.751.5 + 0.5 + 0.75 − 0 = 2.75 → Warm-up
Seed rule: a Series A of $15M or less without strong traction starts in Warm-up whatever the score (Steady by score alone).
Distance (10K) is a separate read on how long the lead can last. It doesn't change the score.
Distance
10K · edge: hard to leave
Modern challenger with real municipal adoption (100+ cities, multi-year city contracts) but small next to incumbents ActiveNet, CivicRec and RecTrac/nextRec; product gaps still cost deals, as one Washington city's early termination over missing ACH and recurring booking shows.
Sources: SBJ: USTA Ventures invests in Rec; ~40 staff, 30+ states, $20M+ raised (Aug 2026) ↗ · TechCrunch: Rec emerges from stealth, names ActiveNet, RecDesk and others as rivals (Mar 2024) ↗ · City of Stanwood, WA: termination notice to Rec over missing ACH and recurring booking (Jan 2026) ↗
Open ops roles · 2
Last checked Oct 25, 2026